Simple Marketing Tactics Online Marketing Tactics For Beginners

This is part three of a three part series (Part 1, Part 2) on a how to promote a blog. We will be discussing three different types of online promotion; networking, paid advertising, and social marketing.

Focus your efforts on just ONE online marketing tactic before moving to the next and you will see better results.

photo credit: b_d_solis

Social marketing is the latest trend in online marketing and it looks like it is here to stay. Basically, social marketing is connecting with others on social bookmarking websites. These sites allow you to submit, vote, and comment on articles. They also allow you to set up your profile and make connections with others on the site. Social marketing is less about selling and more about connecting with potential clients, customers, or readers.

For online marketing purposes social marketing is huge. It is more than just networking - it is a place where you can easily brand yourself and build authority, build relationships, and drive traffic to your blog or website. Continue Reading

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This is part two of a three part series (Part 1, Part 3) on a how to promote a blog. We will be discussing three different types of online promotion; networking, paid advertising, and social marketing.

Focus your efforts on just ONE online marketing tactic before moving to the next and you will see better results.

photo credit: Apollo-Jack

Paid advertising is a quick way to bring traffic to your blog especially in the beginning. The key to paid advertising is to make sure you are paying for very targeted traffic and that your offer (product or service) is relevant to your ad. You will be successful if you give visitors what they are looking for.

Simple and to the point. Here are four ways to get targeted traffic through paid advertising.

Pay Per Click - Sign up with either Google Adwords, Yahoo Publisher’s Network, or Microsoft adCenter. Set up a campaign to start receiving targeted traffic to your blog almost immediately. Check out the Google Adwords Learning Center - it’s really the only guide you need.

Advertising On Other Blogs - Find related blogs in your market that get a decent amount of traffic and advertise on their blog (if available). This is a great way to get the right people coming over to your site.

StumbleUpon Ads - Great starting point. StumbleUpon ads are inexpensive and you can get very targeted traffic. Stay tuned as I will be writing more on this soon.

Get A Paid Review - There are bloggers out there that charge a fee to review your blog. Search out experienced bloggers with a medium to large readership and get a paid review (if available, if not - ask for one).

Tell me what you think in the comments section below. Do these online marketing tactics work for you? What other tactics do you use?

If you enjoyed this post, make sure you subscribe to my RSS feed!

This is part one of a three part series (Part 2, Part 3) on a how to promote a blog. We will be discussing three different types of online promotion; networking, paid advertising, and social marketing.

Focus your efforts on just ONE online marketing tactic before moving to the next and you will see better results.

photo credit: Glenn Zucman

Networking is key to the growth of your online business. You have to reach out and network with others in your industry. You can get started very easily and it won’t cost you much at all. Networking is about making connections with new and interesting people. It’s about helping people and sharing ideas. If you approach networking with this mindset you will have much more success!

Okay, it’s time to network. Here are five networking ideas that you can do right away even if your blog is straight off the press.

Make a Connection - Start making a list of blogs that you like that are related to your target market. Keep in touch with these blogs. Post value added comments on their blogs and even send an email introducting yourself. Also, see who else is commenting and follow the link to their blog. You don’t have to go to the most popular blogs either. In fact, in the beginning I don’t even recommend it.

Submit Your Blog - Submit your blog to networking sites like MyBlogLog and Blog Catalog. Start adding friends and visiting other blogs.

Go To The Forums - Find busy forums in your target market and contribute on a regular basis. Make sure to update your settings to show a link to your blog in every post.

Give Link Love - Whenever possible make sure to link to other blogs in your blog posts. The more you give the more likely people are going to come and check you out.

Use YouTube - It’s not just for video. I just came across this cool idea on how to find new blogs or forums using YouTube.

Remember to network on a consistant basis. You will see results!

Shout out in the comments section below your most useful networking tactics?

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photo credit: bald_eagle89

Marketing, promotion, traffic. Every business needs it. In the online world it’s a whole different ball game. The idea behind Simple Marketing Tactics is to teach simple online marketing strategies that even beginners can easily and quickly put into action. It is also about building long term online business success.

There is real money to be made online. However, there is so much information online it can be a chore to separate the good from the bad. The average person ends up in the world of information overload and feeling completely overwhelmed. And feeling overwhelmed leads to INACTION.

We are going to keep it simple here and we are going to STOP overcomplicating things. So you have a product or service to sell - now what? It’s time to promote! My goal is to provide simple step-by-step marketing tactics and ideas so you can grow your online business and put money in your pocket.

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